Swag! Swag! Swag!

By Eliot Sakhartov, Gia Pace & Marisa Frongillo, NBC Universal

Swag! That's really what this show is about. Seriously, we've gotten almost a lifetime supply of breath mints just in the first 2 days. At the NBC Universal booth it's no different.

Our brand ambassadors are doing a lot of embassing while giving out 12,000 2GB micro SD cards, they gave away almost 5,000 the first day. Take the card over to one of the five Microsoft Surface tables, and you could win a prize like a Monk bobblehead, or a Battlestar Galactica toaster to an SNL script signed by the entire cast. Even if you don't win a signed Today Show mug, you can download free videos from the kiosks.

Our 12 brand ambassadors, dressed in all black with NBC logo shirts spend 10 hours working the crowds during the convention days. Their spirit and overall enthusiasm are quite commendable. Taryn Abrahamson, one of the brand ambassadors on loan from NBC Long Island City seems to always know exactly how to draw people in, answer their questions and lead them to all the booth hot spots. In fact, all the brand ambassadors are doing a fantastic job representing NBCU.

Taryn tells us that the smash hit of the booth is the Michael Scott "that's what she said" sound bite from The Office on the Surface DJ. Though she tells us that her favorite thing to do is add Mamma Mia to any mix.